AI Insights · Timothy · October 2024
Top 5 Social Networking Apps on iOS in Europe, Q3 2024
Explore the performance trends of the leading social networking apps on iOS in Europe during Q3 2024, with insights on downloads, revenue, and user engagement.
In the third quarter of 2024, the top social networking apps on iOS in Europe demonstrated diverse performance trends, with notable variations in downloads, revenue, and user engagement. According to data from Sensor Tower, Threads by Instagram, Inc. experienced a significant increase in downloads, starting from 750K in early July and peaking at over 1.1M in mid-September, while weekly active users rose steadily from 8.6M to approximately 10.5M by the end of September.
WhatsApp Messenger, developed by WhatsApp Inc., maintained a consistent download pattern, with numbers fluctuating between 480K and 625K. The app's weekly active users remained impressively high, increasing slightly from 135.4M to 136.1M over the quarter. Revenue for WhatsApp Messenger remained relatively stable, averaging around $150 weekly.
Telegram Messenger by Telegram FZ-LLC showed a mixed performance in downloads, which ranged from 425K to 542K, while its revenue experienced a gradual upward trend, reaching approximately $1.1M by the end of September. Weekly active users for Telegram remained stable, hovering around the 50M mark throughout the quarter.
Facebook, managed by Meta Platforms, Inc., saw its downloads consistently above 300K each week, with a slight increase towards the end of the quarter. The app's revenue showed peaks in early August and late September, achieving around $214K. However, weekly active users saw a gradual decline from 89.2M to 87.5M.
Lastly, Google Meet by Google experienced a notable increase in downloads, particularly in early September, reaching up to 287K. Despite this, weekly active users fluctuated slightly, ending the quarter at approximately 447K.
These insights highlight the dynamic landscape of social networking apps on iOS in Europe, with each app showing unique strengths and challenges in terms of user acquisition and engagement. For more detailed insights and data, visit Sensor Tower.